After long days of firing away ideas and slaying the inbox dragon, everyone eventually hits the wall which blocks their creativity flow.
When I hit the wall, I overcome it with a few passion projects to jump-start the creative mind.
Charlene’s Wedding Invite.
When my best friend, Charlene is getting married, I was asked to design her wedding invitation card. I was super excited about it. I did many rounds of conceptualizing and interviews with them. We decided that the theme of the wedding will be classic and using the bride’s favorite color, lilac. The wedding card is made up of design elements of serving plates, clever copies like “Love is served” to commemorate how they first met each other when they were both working part-time as a waiter and waitress, during their teenage years. It was a super fun collaborative project. I am honor to create this fun invites to help them remember that important day of their life.
Family Lee Portrait
It is a very meaningful project to shoot a family portrait for my sister and her family. Due to her busy work schedule. She doesn’t really have the luxury of time to accompany the kids.
Hence my nephew and niece said they always enjoy playing scrabble with their parents. I incorporated the scrabble board into a family game session to capture these series of photos for them as precious mementos.
OJABIO
Branding
A good friend of mine had to work with a biotechnology company in China that is renowned for its covid virus test kit. He needed help in branding the company while creating an online presence, to reach out to the non-Chinese speaking audience globally for their products and service. Here are some of the brand materials I had created for OJABIO.
www.oja.sg
It means a lot to me to help the company to get this product out to the market quickly which benefited many countries namely Spain, UK, and Slovakia, etc.
I am glad to be a part of the global effort in helping to flatten the curve of this current pandemic.